Lateral Connections was established by Kim Magner in 2003. We have particular expertise in medical marketing communications, including promotional and educational materials, professional and corporate communications, as well as learning and development programmes. We also have extensive experience in compliance with relevant industry guidelines.
Our versatility in communications work is demonstrated through our ability to deliver effectively to any target audience, ranging from healthcare professionals to the general public. Kim’s lateral thinking and attention to detail leads to innovative ideas that are supported by evidence. As well, Kim’s intimate knowledge of the Medicines Australia Code of Conduct and pharmacovigilance issues adds breadth and depth to all of the varied projects we undertake.
Kim’s extensive experience has been gained over many years across a wide range of disciplines in the pharmaceutical industry. Her professional qualifications, including being a qualified pharmacist, puts her in a unique position to create a broad range of products and programmes that add value and regularly exceed client expectations.
In addition to bringing passion and enthusiasm to each and every project, Kim seeks to understand her clients’ needs quickly and with the minimum of fuss, ensuring efficient commencement and progression of all projects, at all times adhering to the highest standards of professional excellence and integrity.
Many years of networking in and around the pharmaceutical and healthcare industry has resulted in Kim developing strategic alliances with other highly reliable and reputable organisations which can be drawn upon where required, giving you the convenience of using Lateral Connections as a ‘one-stop-shop’ for brand strategy and design in all forms of print and electronic media.